
The price comes from the shop and can change. Check price, size and delivery on the shop's page before you order.
This promotional offer applies only to the listed variants starting with 1222409.xx (.xx = variant identifier). The basis of a long and active dog life is a species-appropriate, balanced nutrition. Concept for Life is a unique and scientific-based nutritional concept, which focuses on your dog’s individual well-being and dietary requirements at different life stages. This range of complete dry food provides your dog with a balanced diet for optimal all-round care. The nutritional composition has been formulated to meet your dog’s specific requirements and to promote all-round health and well-being. The energy and calorie content is adapted to suit each life stage, so whether you have a young puppy or a senior dog, you can be sure they are getting all the essential nutrients they need to lead a long, healthy life. Concept for Life is developed with vets and provides your dog with premium nutrition at a great price. Concept for Life - tailored nutrition for your pet. More information on individual varieties, including ingredients and feeding recommendations, can be found here: Concept for Life Dry Dog Food Please note: Articles 1222409.8 and 1222409.11 are not available for delivery to Northern Ireland or the Channel Islands. * Special offer items have limited availability and are very popular. We cannot guarantee availability of these items. The images used in this promotion are for illustration purposes only and do not constitute a binding offer. Out of stock promotional items are no longer available for purchase.
Prices come from the shop and may have changed. Check price and delivery with the shop before you buy.
Is grain-free dry food better for my dog?
Not automatically. Most dogs digest cooked grains well, and food allergies are more often linked to animal proteins than to grain. Grain-free recipes can suit some dogs, but if you are choosing one without a medical reason, discuss it with your vet.
How much dry food should I feed my dog?
Start with the feeding guide on the pack for your dog’s weight, then adjust for activity, age and whether your dog is neutered. Weigh the food rather than using a cup. If your dog gains or loses weight over a few weeks, change the amount by a small step and keep checking.







