This promotional offer applies only to the listed variants starting with 561422.xx (.xx = variant identifier). Concept for Life Economy Packs at a glance: Balanced nutrient mix: This complete dry dog food provides a balanced mix of all the important proteins, fatty acids, fibre, vitamins and minerals your dog needs for a long, healthy life. Healthy skin and shiny coat: The vitamin-B-complex, in combination with copper, organically-bound zinc, and high-quality omega-3 and omega-6 fatty acids, can help to promote glossy fur and supple skin. Maximum digestibility: High-quality protein, combined with special plant fibre and dietary fibre from linseed and dried beet pulp, all help to promote balanced intestinal flora and stable digestion. Dental health: The Stay-Clean™ complex with highly soluble vitamin C reduces bacterial plaque formation and dental tartar. In addition, special plant fibres help to mechanically clean the teeth. Highest level of acceptance: The balanced formula combines lots of carefully selected fresh meat, which are sources of high-quality protein, with functional ingredients to create a balanced mix of premium nutrients. The resulting kibble is easy to digest and well accepted. Developed with vets Rich in meat Made with rice, an easily digested carbohydrate. Free from wheat and soya The basis of a long and active dog life is a species-appropriate, balanced nutrition. Concept for Life is a unique and scientific-based nutritional concept, which focuses on your dog’s individual well-being and dietary requirements at different life stages. This range of complete dry food provides your dog with a balanced diet for optimal all-round care. The nutritional composition has been formulated to meet your dog’s specific requirements and to promote all-round health and well-being. The energy and calorie content is adapted to suit each life stage, so whether you have a young puppy or a senior dog, you can be sure they are getting all the essential nutrients they need to lead a long, healthy life. Concept for Life is developed with vets and provides your dog with premium nutrition at a great price. More information about the individual varieties, including ingredients and feeding recommendations, can be found here: Concept for Life Dry Dog Food Concept for Life - tailored nutrition for your pet. * Special offer items have limited availability and are very popular. We cannot guarantee availability of these items. The images used in this promotion are for illustration purposes only and do not constitute a binding offer. Out of stock promotional items are no longer available for purchase.
At a glance
- Shop: Zooplus
- Brand: Concept for Life
- Price: £87.99
- Unit price: £3.67/kg
- Delivery: 2-3 Days
Prices come from the shop and may have changed. Check price and delivery with the shop before you buy.
Also available as
- Light Adult (3 x 3kg): £15.04 (£1.67/kg)
- Mini Sterilised (4 x 1kg): £15.99 (£4.00/kg)
- Persian (3 x 3kg): £19.99 (£2.22/kg)
- Mini Senior (2 x 3kg): £20.69 (£3.45/kg)
- Mini Adult ( 2 x 4kg): £22.74 (£2.84/kg)
- French Bulldog Adult (2 x 4kg): £29.24 (£3.65/kg)
- Mini Sensitive (2 x 4kg): £34.49 (£4.31/kg)
- Sterilised Cats - Salmon (2 x 10 kg): £36.37 (£1.82/kg)
Good to know
- Weigh daily portions on kitchen scales. A scoop or measuring cup can be well off, and small errors add up over months.
- Keep kibble in its original bag inside an airtight bin, so you still have the batch number and best before date if there is a recall.
- Compare economy packs by price per kilo, but only buy a size your dog will finish while the opened bag still smells fresh.
Common questions
How much dry food should I feed my dog?
Start with the feeding guide on the pack for your dog’s weight, then adjust for activity, age and whether your dog is neutered. Weigh the food rather than using a cup. If your dog gains or loses weight over a few weeks, change the amount by a small step and keep checking.
Is dry or wet food better for dogs?
Neither is better in itself: both can be complete and balanced. Dry food is cheaper per day, keeps longer once opened and is easy to use in puzzle toys. Wet food contains much more moisture and tends to appeal more to fussy or older dogs. Many owners feed a mix, reducing each portion so the total stays right.
