A natural hypo-allergenic dog food and the UK’s first 80/20 produced range of foods proudly produced in North West of England. 80:20 means the food contains 80% meat products (Chicken,Fish,Turkey), 20% vegetables, fruits and natural supplements and 0% grain. Simpsons products have been formulated using only the best quality ingredients and are grain free, free from wheat gluten, dairy and soya products. The high meat content is of the highest standard and comes from both fresh and dry sources. Many health problems can be attributed to a poor quality diet such as skin allergies,dietary intolerance, obesity, diabetes, and digestive problems. Feeding a premium grain free quality diet such as Simpsons may help reduce these risks. Simpsons Premium 80/20 Mixed - Meat & Fish at a glance: Hypo-allergenic Holistic and natural dog food No cereals High meat content No artificial colours, flavours, or preservatives No GMO ingredients Human grade meat and fish sourced in the UK Highly digestible ingredients meaning less to feed - very economical Contains glucosamine, chondroitin, MSM, prebiotics, and cranberries
At a glance
- Shop: Zooplus
- Brand: Simpsons Premium
- Price: £74.99
- Unit price: £3.12/kg
- Delivery: 2-3 Days
Prices come from the shop and may have changed. Check price and delivery with the shop before you buy.
Also available as
- Mixed Meat & Fish - 12kg: £74.99 (£6.25/kg)
Good to know
- Weigh daily portions on kitchen scales. A scoop or measuring cup can be well off, and small errors add up over months.
- Keep kibble in its original bag inside an airtight bin, so you still have the batch number and best before date if there is a recall.
- Compare economy packs by price per kilo, but only buy a size your dog will finish while the opened bag still smells fresh.
Common questions
Is dry or wet food better for dogs?
Neither is better in itself: both can be complete and balanced. Dry food is cheaper per day, keeps longer once opened and is easy to use in puzzle toys. Wet food contains much more moisture and tends to appeal more to fussy or older dogs. Many owners feed a mix, reducing each portion so the total stays right.
How long does an opened bag of dry dog food last?
Once opened, kibble slowly loses freshness as the fats react with air. Keep the bag rolled tightly in an airtight container, away from heat and damp, and follow any guidance on the pack. If the food smells stale or rancid, or your dog suddenly loses interest, replace it.











